Privacy Notice

  1. INTRODUCTION
    1. This Privacy Notice describes how BE International Marketing Sdn. Bhd. (Registration No: 201601028139/1199078-X)(AJL932172), BE International Marketing Pte. Ltd. (Company no: 201709715E), BE International Marketing (HK) Pte. Limited (Company no: 2760241), BE International Marketing (B) Sdn. Bhd. (Company no: RC20003059), and PT BEI International Marketing (Company no: 9120004170023) (referred to herein as “BE International”, “us”, “we” or “our”) and its affiliates collects, processes, uses, and discloses your personal data, which will assist you in making an informed decision before you provide us with any of your personal data.
    2. We may update this Privacy Notice from time to time without prior notice. In the event of any material changes, we will notify you on our website, or by other reasonable means. You may verify whether revisions have been made by referring to the “last updated” date stated in this Privacy Notice. Your continued access to or use of our services after any such revisions shall constitute your acknowledgement and acceptance of the updated Privacy Notice.
    3. Where this Privacy Notice appears in a national language or any other language other than the English language, in the event of any inconsistencies between the English version and the alternate language version, the English version will prevail, save and except in jurisdictions where it is a legal requirement for the national language to prevail.
  2. WHAT PERSONAL DATA WILL WE COLLECT?
    1. In this Privacy Notice, “personal data” refers to any data, whether true or not, about an individual who can be identified: (a) from that data, or (b) from that data and other information to which BE International has or is likely to have access.
    2. Depending on the nature of your interaction with us, the personal data which we may collect, process, use and disclose includes but is not limited to:


      (a) Personal information (such as your name, identity card number or passport number, gender, nationality, date of birth, age, profession and marital status);

      (b) Contact information (such as your address, billing address, delivery address, email address, and telephone number);

      (c) Financial information (such as your credit card numbers, debit card numbers, and bank account information);

      (d) Profile information (such as your username, password, Independent Business Owner’s number, and order history);

      (e) Marketing information (such as product preferences, purchasing habits, spending behaviors, and communication preferences);

      (f) Website usage information collected through cookies when you access, view, and use the website (such as website usage, IP-address, browser type and operating system);

      (g) Biometric information (such as your facial features, fingerprint and signature);

      (h) Location information (such as your electronic device’s geographic location data, including GPS coordinates or other similar location indicators, collected when location services are enabled on your device).

    3. By clicking “Agree” and providing us with your personal data, you consent to our collection, processing, use and disclosure of your personal data for the purposes and usage that have been notified to you in this Privacy Notice and/or by any other means as communicated by us through the online or offline medium (“Consent”), and in accordance with the terms of this Privacy Notice.
    4. In addition, in order to comply with legal and regulatory obligations, to protect BE International’s assets and employees / external contractors and specifically to ensure compliance with trade control, anti-money laundering, anti-bribery, corruption, and other regulatory requirements, BE International, BE International conduct screening on our Independent Business Owner on a periodic Such screening may be carried out against publicly available information, government- issued sanctions lists, and reputable media sources.
    5. This data may include personal data regarding suspected and actual criminal behaviour, criminal records or proceedings regarding criminal or unlawful behaviour but only for the purposes of ensuring BE International’s compliance with legal and regulatory obligations and/or to the extent permitted or required by local law, all of which are included in the subject matter of the Consent.
    6. The screening does not result in any automated decision making in relation to the counter-parties or potential counter-parties.
    7. As we rely on the personal data provided by you, please ensure that your personal data is current, complete, and If there are any changes to your personal data, please log in to https://bos.beintl.com/login to do the changes update.
  3. HOW DO WE COLLECT YOUR PERSONAL DATA?
    1. We may obtain this information from you and from a variety of sources, including but is not limited to:


      (a) Through your relationship with us i.e. information provided by you in the application forms, when registering as an Independent Business Owner through our BE International website or system, when you use our products or services, when take part in customer surveys, campaigns, competitions and promotions organised by BE International, and during financial reviews;

      (b) BE International websites: Consumer-directed websites operated by/or for BE International, including sites that we operate under our own domains/URLs and mini-sites that we run on third-party social networks such as Facebook, Instagram or TikTok;

      (c) E-mail, text and other electronic messages: Interactions with electronic communications between you and BE International;

      (d) Digital Channel and Tracking Technologies: Data collected via cookies or similar tracking technologies when accessing, viewing, and using our website or when interacting with our advertisements on third-party platforms;

      (e) Device Permission: Data collected through your device settings and BE4U app permissions, for example, when you enable location services to access features that require your geographic location, including information obtained via GPS, network connections such as Wi-Fi or cellular, or Bluetooth. This may be used to enable proximity-based notifications or check-in tracking during events.

  4. WHY DO WE COLLECT, USE AND DISCLOSE YOUR PERSONAL DATA?
    1. We will not collect, process, use or disclose your personal data unless:


      (a) You have been notified of the purposes and usage for which your personal data is collected, and you consent to the collection, processing, use and disclosure of your personal data for those purposes; or

      (b) The collection, processing, use and disclosure of such personal data are permitted or required under the relevant data privacy laws, if any, of Malaysia, Singapore, Indonesia, Hong Kong and/or Brunei as applicable in view of the circumstances (the “Data Privacy Laws”).

    2. Depending on the nature of your interaction with us, we may collect, process, use and disclose your personal data, for any or all of the following purposes:


      (a) Verifying your identity;

      (b) Processing of membership related matters including:

            (i) new membership applications, retention of memberships and/or renewal of memberships including for the purpose set out in Clause 4.2(m);

            (ii) recruitment of new members;

            (iii) application for and/or under any programmes offered by BE International;

      (c) Processing any of your transactions with us;

      (d) Processing payment or credit transactions including administering any benefits eligible to you;

      (e) Administrative or operational purposes of BE International;

      (f) Performing obligations in the course of or in connection with our provision of the goods and/or services requested by you;

      (g) Managing your relationship with us (including responding to, handling, and processing your queries, requests, complaints, and feedback, which could involve the disclosure of personal data to bring about delivery of the same);

      (h) Conducting investigations relating to fraud, unlawful activity, omission or misconduct, whether relating to your use of our services or any other matter arising from your relationship with us;

      (i) Requesting feedback or participation in surveys, as well as conducting research including market research and/or analysis for statistical, profiling or other purposes for us to review, develop and improve the quality of our products and services;

      (j) Enhancing your user experience and enabling location-based functionalities, including but not limited to:

            (i) detecting your proximity to our offices, events, or physical locations and delivering relevant notifications or information;

            (ii) supporting features that rely on location-based services such as check-in or attendance tracking for registered events;

      Location data will only be collected when you have explicitly granted permission through your device or BE4U app settings. You may choose to disable location access at any time via your device’s privacy settings or within the app. Please note that if you disable location access, certain location- dependent functionalities may not be available;

      (k) Complying with any applicable laws, regulations, rules, codes of practice, or guidelines issued by any governmental and/or regulatory bodies (including but not limited to assisting in law enforcement and investigations conducted by any governmental and/or regulatory authorities);

      (l) Transmitting to related or connected companies for the same purpose as contained in this Privacy Notice and any unaffiliated third parties including our third-party service providers (e.g. payment service providers, data hosting providers, auditors, banks, contractors, system integration providers, IT Support or cloud-based providers) and agents, and relevant governmental and/or regulatory authorities, for the aforementioned purposes;

      (m) Disclosure to your upline Independent Business Owner(s) for the purpose of providing status or extending or renewing your membership (“Reactivation Programme”);

      (n) Disclose information to prospective individuals considering becoming Independent Business Owners for the purpose of selecting a sponsor;

      (o) Foster and maintain the relationship between you and your network;

      (p) Displaying in BE International’s advertisements, promotion, communications and/or electronic display;

      (q) Transmitting to, and the reasonable use by, entities or persons deemed necessary by BE International to protect the rights, legal interests, or safety of others or BE International including legal advisers;

      (r) Any other incidental business purposes related to or in connection with the aforementioned purposes or to the performance of our contract with you, the provision of our products and/or services to you, or in respect of maintaining our business relationship with you.

    3. In relation to marketing or promotional communication:


      (a) we may collect, use and/or process your data for the purposes of sending you information including marketing information about our goods and services via WhatsApp, SMS, emails or other communication means, including notifying you of our marketing events, initiatives and promotions, lucky draws, membership and rewards schemes, and other promotions;

      (b) we may collect, use and/or process your data for the purposes of conducting promotional activities or any BE International activities including processing your participation in these activities;

      (c) by submitting your data, you have consented for your personal data to be used by us for the purposes and usage that have been notified to you stated in this Clause 4.3; and

      (d) if you do not wish to continue receiving any such marketing and promotional communications from us, you can opt-out or unsubscribe to such marketing or promotional activities by contacting us at the contact details listed in this Privacy Notice. Please note that if you decide to opt-out or unsubscribe, we may still send you non-marketing and promotional communications that relate to the products and/or services which you subscribed for.

    4. Where any personal data has been disclosed to you for or in conjunction with any of the purposes listed above or in furtherance of any contractual relationship with BE International, you shall only process said personal data in accordance with this Privacy Notice and the relevant Data Privacy Laws.
    5. In particular, if you intend to join us as an Independent Business Owner in Singapore, please note that we are required under Section 65B(3) of the Singapore Income Tax Act to electronically submit the information on the commission paid to you to the Inland Revenue Authority of Singapore (“IRAS”). In order to make such a submission, the IRAS has confirmed that we will need to obtain the NRIC numbers and/or the relevant identification numbers of our Independent Business Owner.
    6. If you intend to join us as an Independent Business Owner in Malaysia, please note that we are required under Section 83A(1) of the Malaysian Income Tax Act 1967 to keep and retain information on the commission paid to you and shall make it readily accessible to the Inland Revenue Board of Malaysia (“IRBM”). In order to do so, the IRBM has confirmed that we will need to obtain the NRIC numbers and/or the relevant identification numbers of our Independent Business
    7. If you intend to join us as an Independent Business Owner in Hong Kong, please note that we are required under Section 51(4)(a) of the Hong Kong Inland Revenue Ordinance (Cap. 112) to furnish the information on the commission paid to you to the Hong Kong Inland Revenue Department (“IRD”) when we file our tax returns. In order to do so, the IRD has confirmed that we will need to obtain the HKID numbers and/or the relevant identification numbers of our Independent Business Owner.
    8. If you intend to join us as an Independent Business Owner in Brunei Darussalam, please note that we are required under Section 52(1A) of the Income Tax Act (Chapter 35) to provide your NRIC identification number and/or other relevant identification number to the Revenue Division of the Ministry of Finance, Brunei Darussalam when we file our tax In order to do so, we will need to obtain the NRIC numbers and/or the relevant identification numbers of our Independent Business Owner.
    9. Consistent with the practices of the various inland revenue or income tax departments of any jurisdiction involved, where there is a legal requirement for us to make available or submit to such departments’ information, including relevant identification information about you at any stage, then you hereby consent to such collection, processing, use or disclosure of your personal data.
    10. Data collected for the purposes stated above is necessary for us to provide our goods and/or services to It is therefore obligatory for you to provide us with the requested data, failing which we may not be in a position to provide our goods and/or services to you.
    11. We shall seek for your consent before we collect any additional personal data and before we use your personal data for a purpose which has not been notified to you (except where permitted or authorised by law).
    12. When you give us personal data or information about another person, you hereby confirm that they have: (i) authorised you to act and receive any data protection notices on their behalf; and (ii) consented to BE International’s processing of their personal data in accordance with this Privacy You hereby shall indemnify BE International from any damages, losses and costs arising from any complaints, claims and lawsuits due to BE International’s use of other person’s personal data provided by you.
  5. WILL WE TRANSFER YOUR PERSONAL DATA OVERSEAS?
    1. Where your personal data has been transferred to companies who are affiliates of BE International and/or to authorised third parties located outside of your country, we will take organisational, contractual and legal measures to ensure that your personal data is exclusively processed for the purposes mentioned above, and that adequate levels of protection have been implemented in order to safeguard your personal data.
    2. By clicking “Agree” and providing us with your personal data, you consent to our transfer of your personal data to our related business entities in Malaysia, Singapore, Indonesia, Hong Kong and Brunei, and for their collection, processing, use and disclosure of such personal data in accordance with the terms of this Privacy Notice.
    3. By clicking “Agree” and providing us with your personal data, you consent to our transfer and/or process of your personal data to third-party data hosting sites located outside the jurisdictions where BE International carries out its business or trade where necessary for the fulfillment of our obligations in providing you services you signed up for; and in any event out of the country wherein BE International collected the personal data from We shall take necessary steps to ensure the aforementioned third-party hosting sites are contractually bound not to use your personal information for any reason other than to provide the services they are contracted by BE International, to safeguard your personal information.

  6. CAN YOU WITHDRAW YOUR CONSENT GIVEN FOR PERSONAL DATA COLLECTED?
    1. You may withdraw your consent for us to collect, process, use and disclose your personal data in our possession or under our control by contacting our Data Protection Officer at bepdpa@beintl.com.
    2. Upon receiving your written request to withdraw your consent, we may require reasonable time (depending on the complexity of your request and its impact on the nature of our relationship with you) for your request to be processed and for us to notify you of the consequences of us acceding to the same, including any legal consequences which may affect your rights and liabilities to us. Such legal consequences shall include, but not be limited to, those stated in our Rules and Regulations. In general, we shall seek to process your request within thirty (30) business days of receiving Where your consent withdrawal requires deletion of personal data, we will delete or anonymize such data within a reasonable period unless retention is required under the applicable Data Privacy Laws or other written law.
    3. Whilst we respect your decision to withdraw your consent, please note that depending on the nature and scope of your request, we may not be in a position to continue providing our goods or services to you. In such circumstances, we shall notify you of the likely consequences of you withdrawing your consent before we complete processing your request.
    4. Please note that if you choose to disable or withdraw consent for location services, certain location-dependent features within the BE4U app may become unavailable or limited in functionality.
    5. Please note that your withdrawal of consent does not affect our right to continue to collect, process, use and disclose your personal data where such collection, processing, use and disclosure without consent is permitted or required under the applicable Data Privacy Laws or other written law.

  7. CAN YOU ACCESS YOUR PERSONAL DATA?
    1. Subject to certain exceptions under the applicable Data Privacy Laws, you may request to us to provide you with the personal data which we hold about you or information about the ways in which we collect, process, use or disclose your personal data by contacting our Data Protection Officer at bepdpa@beintl.com.
    2. Please take note that we may impose a reasonable fee for the handling and processing of your If applicable, you will be notified of the fee in advance, prior to the commencement of processing.
    3. We will respond to your request as soon as reasonably If we are unable to provide or respond to your request within twenty-one (21) days after receiving your request, we will notify you in writing within fourteen (14) days of the reason for the delay and the timeframe within which we expect to respond. Where we are unable to provide you with any personal data requested, we shall generally inform you of the reasons (except where we are not required to do so under the applicable Data Privacy Laws).
  8. CAN YOU REQUEST A CORRECTION OR UPDATE TO YOUR PERSONAL DATA?
    1. Subject to certain exceptions under the applicable Data Privacy Laws, you may request for us to correct any error or omission in or make supplements for the personal data which we hold about you by contacting our Data Protection Officer at bepdpa@beintl.com.
    2. We will respond to your request as soon as reasonably If we are unable to provide or respond to your request within twenty-one (21) days after receiving your request, we will notify you in writing within fourteen (14) days of the reason for the delay and the timeframe within which we expect to respond. Where we are unable to make corrections or updates to your personal data as requested, we shall generally inform you of the reasons (except where we are not required to do so under the applicable Data Privacy Laws).
  9. CAN YOU REQUEST FOR DATA PORTABILITY?
    1. Subject to certain exceptions under the applicable Data Privacy Laws, you may request for us to provide you with your personal data in a structured, commonly used and machine-readable format, and to transmit such data to another data controller where technically feasible. This right shall only apply to the extent recognized and required under the applicable Data Privacy Laws or other written
    2. You may exercise your right to data portability by contacting our Data Protection Officer at bepdpa@beintl.com.
    3. We will respond to your request as soon as reasonably If we are unable to provide or respond to your request within twenty-one (21) days after receiving your request, we will notify you in writing within fourteen (14) days of the reason for the delay and the timeframe within which we expect to respond. Where we are unable to provide you with any personal data requested, we shall generally inform you of the reasons (except where we are not required to do so under the applicable Data Privacy Laws).
  10. HOW DO WE PROTECT YOUR PERSONAL DATA?
    1. We endeavour, where practicable, to process your personal data in a safe environment by preventing any unauthorized or unlawful processing of personal data or accidental loss or destruction of, or damage to, such information. We have implemented various physical, technical and administrative security measures to protect your personal data from unauthorized access. Some of these measures include: encryption of data in transit or at rest; strict adherence to privacy and security practices; periodic security assessment and reviews to upgrade our practices; restriction of access to personnel who have a need to know such data.
    2. Whilst we strive to protect your personal data, and are constantly reviewing and enhancing our information security measures, please note that no method of transmission over the Internet or method of electronic storage is completely secure. As such, we urge you to take every precaution to protect your personal data when you are on the Internet, when you browse our websites, or use our applications and/or digital services. We recommend that you change your passwords often, use a combination of letters, numbers, and special characters, and ensure that you use a secure browser.
    3. If you believe that your personal data has been compromised in any way, please change your password immediately, and contact our Data Protection Officer at bepdpa@beintl.com.

  11. HOW LONG WE RETAIN YOUR PERSONAL DATA?
    1. We will retain your personal data that is necessary for legal or business purposes for as long as it is necessary to (i) fulfil the purposes for which your personal data was collected; and/or (ii) fulfil the minimum personal data retention period required under the relevant laws of any jurisdiction.
    2. We will cease to retain your personal data, or remove the means by which your personal data can be associated with you, as soon as it is reasonable to assume that such retention has fully satisfied the criteria under Clause 11.1 above.
  12. MISCELLANEOUS
    1. If you have any enquiries or feedback on our personal data protection policies and procedures, you may contact our Data Protection Officer at bepdpa@beintl.com.
    2. This Privacy Notice applies in conjunction with any other notices, contractual clauses and consent clauses that apply in relation to the collection, use and disclosure of your personal data by us.
    3. By reading this Privacy Notice, you acknowledge that you have understood its contents and consequences, and you consent to the use of your personal data by us for the purposes and usage notified to you in this Privacy Notice and/or communicated by us through any online or offline medium.